Participation in the 4th International Research Forum on Guided Tours that was held from the 18th to the 21st March 2015 at Estoril Higher Institute for Tourism and Hotel Studies (ESHTE), in Portugal, presenting the paper entitled “Cultural events and tourist services: a management model for guided tours” (Autori: Anna Trono, Angelo Corallo, Daniela Vestito, Marco Esposito).